TK’S STUDIO TEAM SHORTLISTED FOR 2016 DRUM DESIGN AWARD8 April 2016
We are delighted to announce that we have been shortlisted for a 2016 Drum Design Award, recognising our photographic collection for the world leader in hair enhancements and long-standing TK client, Great Lengths.
Managed and promoted by leading design publication The Drum, the Drum Design Awards celebrate exceptional creative work and aim to keep the design industry progressive. Needless to say, the TK team was delighted to have one of its client photographic collections shortlisted this year.
Great Lengths’ ‘Artisans of Enhancement’ collection marked the brand’s first UK collection. With its Victorian era-inspired set and props, the collection evoked a decadent, historic feel; leading photographer Guy Farrow took creative direction from TK’s Richard Colvill to produce a visually stunning campaign.
The imagery needed to appeal to hairdressers and the hairdressing trade press, meaning that the shoot had to showcase Great Lengths’ product quality and the expertise of the extensionists behind each stunning transformation.
TK Creative Director, Richard Colvill, said: “We’re so pleased to be shortlisted for the Drum awards for our Great Lengths ‘Artisans’ campaign shoot. This is a collection that we are super proud of – and we’re blessed to have a client like Great Lengths who believes and trusts our initial concepts and can visualise the end result like we can.”
The awards ceremony promises to be a glamorous affair and will be hosted in the London Marriott Hotel Grosvenor Square on 27th April 2016.