Industry Innovator Zorflex® is a carbon element activated wound dressing, designed to rapidly speed up the healing process. Zorflex®, not only a technical pioneer but also incremental to the reduction of rising hospital costs, with the brand working across the wound for up to seven days leading to the minimised need for a redressing. TK were appointed to create new brand marketing material to position Zorflex® as the technical innovators that they are.
The new brand design has been highly regarded since its launch in February 2016 with a consistent identity across all elements, which has had a dramatic impact pushing sales around the Globe. TK will lead Zorflex® in launching two new products to the market in 2016.